First Minister Nicola Sturgeon has announced £25m of funding to support the tourism sector’s recovery from COVID-19. The programme, which has been developed by the Scottish Tourism Emergency Response Group (STERG) in partnership with businesses, will support the Scottish Tourism Recovery Taskforce objectives.

The recovery programme includes:

• a holiday voucher scheme to create a more socially sustainable and inclusive tourism industry
• a days out incentive scheme to support areas such as attractions, tours, activities and experiences
• a talent development and leadership programme for tourism and hospitality staff
• a Net Zero Pathway to make Scotland’s tourism industry more green and sustainable
• a marketing fund to support organisations to promote their destination or sector when domestic travel is able to resume

Read more about the fund here.